The Company; established in 2002, specializing in development, manufacturing and supplying automotive interiors components. Due to the growing middle class society in China during the last two decades, a steady increase was noted in the purchase of vehicles. Zhejiang Kasen International Holdings Ltd, the leading company of furniture upholstery leather processing in China, identified this growing trend in the automotive supply industry. After a thorough market research, Kasen established the subsidiary Haining Schinder Tanning Co. Ltd and engaged to invest in the automotive interior supply industry.
During the early stages, it was found that knowledge in this specific area was lacking, which led to the employment of professional international talent and thereby creating a key technical team. In accordance with ISO / TS16949 the framework of the company was established. Trained professional talents stemming from various sectors, assisted in building a independent automotive leather testing center.
Holding the domestic high ground, Schinder seized the opportunity of Volkswagens demand for local chrome-free leather, which led to a cooperation with their German head-office based laboratory. We received our official approvals for chrome-free full-grain leathers and became the first company that was awarded business, leading to the launch of bulk production.
Through seizing this market opportunity and with specific investments, opened additional business opportunities. Through acquired experience during this period, further growth was imminent. These were, but not limited to, SAIC General, SAIC, Chery, Haima, Brilliance, Great Wall, Geely, Ford, Changan Ford, Chrysler, General and ,many more.
In 2012, we became the first local branded supply company of automotive interiors, with our sales exceeding the one billion yuan mark and with production levels on par with internationally recognized leather supply companies. At the same time taking our domestic ranking to becoming the number one institution in the country.
Through our vertical integrated system, our dedicated teams focus on areas of raw material procurement through to the finished product, at the same time ensuring highest levels of quality and on time delivery.
Through the cooperation of international technical experts and our local R&D team, our developments are ongoing, striving to be best in class, thereby ensuring shorter lead-times from product development to start of production.
Our modern facilities have installed capacities to produce a daily volume of 8,000 hides.
Our goal, which is the overall Company vision, to become a globally respected automotive interior leather supplier.